Hoop Coffee Brewer

Hoop is an innovative radial infusion brewer created by Ceado, and the winner of Best New Product Award: Consumer coffee preparation & serving equipment.

The Hoop brewer is an accessory that allows everyone to freely experience and explore the world of coffee according to their own rules.

The outer part is called the Outer Loop, it holds the water during extraction.
Through the holes in the central Flow Tower, water reaches the coffee.
The coffee is filtered through the Paper Filter.

Hoop is a radial infusion brewer
Water filters evenly through the coffee bed, in a smooth and regular way, thanks to the side holes at the bottom of the Flow Tower.
The flow of the water through the holes guarantees an even extraction: the water filters through the coffee with the same quantity and strength, reaching the paper filter only after completing the journey through coffee.

Hoop allows to achieve a full and high quality extraction, with no effort!

First of all, Hoop is simple
Hoop is a coffee brewer suitable for everyone.

Hoop brewer, brews itself
Put the paper filter, wet it, add coffee and pour water. Hoop will do the rest!
With Hoop you can have an automatic soft infusion.
This turns the focus on coffee and the final result, leaving the preparation and the extraction techniques to Hoop coffee brewer!

Hoop is accessible to everyone who wants to experience drinking a high quality coffee with no need for specific skills or knowledge.

Hoop is really easy to clean
Hoop is designed to make cleaning easier.
At the end of the extraction, to remove the paper filter and coffee, just slightly unscrew the Flow Tower from the Outer Loop and the paper filter will be easily ejected!

All Hoop elements are easy to take apart and to wash, with water or in the dishwasher.

Brew with your own rules
With Hoop there is no need to follow rules or techniques.
There is no need to pay attention to the water temperature or the coffee beans.

Hoop wants you to experiment, to combine and to set your own rules, according on your own taste!
Hoop’s inventor suggests a recipe just to get started, but from here on everyone is invited to experiment* new ones and to create their own!

*The maximum dose suggested is 20g of ground coffee.